A moderate risk situation with good outlook for appeal.
Activity violations occur when your business shows patterns that suggest it may not be actively operating, such as extended closures, no customer interactions, or signs of abandonment. Hybrid businesses operate both from a physical location and serve customers in the field. You'll need to prove both aspects of your operation - your storefront presence and your service-area activities. Your profile has some issues that should be addressed, but the situation is manageable with proper remediation.
For hybrid business operations, common triggers include:
Gather the following documentation to support your case. Provide both storefront evidence and service area documentation.
Follow these steps to address your activity violations. Estimated time: 1-2 weeks. Difficulty: Moderate.
Ensure your business hours are current and accurate
Start immediatelyRespond to any pending reviews or questions
Update your listing with recent photos
Post updates to show your business is active
Document recent business activity
Resolution time varies based on the complexity of your situation and how quickly you can gather required evidence. Most cases can be resolved within 2-4 weeks with proper preparation.
Yes, you can submit a reinstatement request through Google Business Profile support. However, appeals are typically considered only once, so it's crucial to address all issues and gather complete evidence before submitting.
Storefront businesses should prioritize photos showing their physical location, signage, and interior. Official documents like utility bills and business licenses that confirm the address are essential.
Avoid making multiple changes at once, submitting incomplete evidence, or contacting Google support repeatedly. Each interaction should be purposeful and well-documented.
Run a diagnostic scan on your Google Business Profile to get a personalized assessment and step-by-step remediation plan.
Start Free DiagnosticThis guide is based on Google's published Business Profile guidelines and is provided for informational purposes only. It does not constitute legal advice. For complex situations, consult with a qualified professional. Last updated: 1/7/2026